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Marketing term (possibly obsolete) for the final commercial break before the end of a show, particularly one following a Commercial Break Cliffhanger. Advertisers fight to get the hot slots of popular dramas, especially for season or series finales, as viewers are unlikely to leave for a bathroom break or snack run when they are caught up in a twist-filled conclusion.
Doesn't apply in Europe, where there's only one ad break in a 30-minute show.