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Alice is about to do something on accident, or on purpose, that Bob and Charlie doesn't want her to do. Let's say "knocking over a priceless vase". If they use a Little No, they run the risk of Alice not hearing them and knocking it over. If they use a Big No, they might accidentally startle Alice and actually cause her to knock it over. So what do they do? They go "Nononononononononononononononononono..." until either she stops, or knocks it over, causing it to shatter into tiny pieces.

This is not usually effective, as half the time, Alice will ignore them. In Comedy, the instances in which it does work are generally a Set Up to have the vase get smashed anyway, just after they were relieved that it wasn't broken. In Action and Drama, however, Alice is more inclined to listen to them, but may sometimes choose to do it anyway.

Essentially, this is to the Big No what the Cluster F-Bomb is to the Atomic F-Bomb.

Examples of Rapid-Fire "No" include:



 "We say: no no no no nono nononononononoNONONONONONO! NOT! AT! ALL!"





 Will: no. no no no no no no no no no no no no no no. no please no what no no please no fuck no NO.


Live Action TV

  • When the Myth Busters took on claims that a tattoo would explode in an MRI, Kari and Tory suggested that Scottie should get some super-metallic ink added to her arm before going into the machine, Scottie delivered one of these.
  • Robin does this frequently on How I Met Your Mother. At one point, she answers the suggestion that she's dating Barney with sixteen nos.
    • In the Gag Reel, it is Thirty Two nos in a row :)
  • In Doctor Who, this is one of the Tenth Doctor's Catch Phrases.
  • Almost cliché with victims in murder scenes.
  • Dr. Cox on Scrubs has done this multiple times, out of anger.
  • Michael on The Office when Toby returns.
  • Practically ubiquitous in Friends. Every one of the main characters has done it at least once, and many of them multiple times.
  • Also, Jim from the The Vicar of Dibley. This is usually a Verbal Tic but occasionally played straight.

Video Games


  Pox: No, no, no, no, no, no, no, NO. Krypto, you incompetent buffoon.


Web Original


 Vegeta: This is the end Kakarot! You don't stand a chance! I put all my power into this attack! Now perish... WITH THE REST OF YOUR PATHETIC WORLD!

Goku: KAIOKEN...

Vegeta: Noooo...

Goku: ... TIMES...

Vegeta: No, no, no...

Goku: ... FOOOOUUUUR...

Vegeta: Nononononononono-(gets carried away by the blast)-FUUUUUUUUUUU-

  • Angry Joe uses one in Suburban Knights, when he realizes the "free car" he thinks he won was just a ruse to get him in the Nostalgia Critic's house.


  • The Nostalgia Critic had one that lasted for about a minute in the middle of his review of Drop Dead Fred.
  • Linkara, in his review of "Mr. T Comics #2" had not one, but two rapid fire no scenes upon finding that Mr. T gets knocked out by "Stare Roy," a man pumped up on steroids.
  • When reviewing Caligula, The Cinema Snob reacts this way when he sees a flock of sheep onscreen with the title character. This is some fun meta humor for two reasons: he had reviewed Island of Death previously (which featured a man having sex with a goat in a similar setting), and Caligula is Brad Jones' favorite movie, so he's overreacting to a scene he's watched numerous times.