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- Awesome Music: Of particular note is David Wise, who is most famous for his work on the first three Donkey Kong Country games. Other notable composers for the company include Eveline Novakovic (née Fischer), Grant Kirkhope, and Robin Beanland.
- It Got Worse: The more vocal crictics claim that this is pretty much the general consensus about their Microsoft era. Of course, there are quite a few fans who actually enjoy their X Box games.
- Things really DID get worse when Microsoft forcibly converted them into a Kinect-only developer.
- It's the Same, Now It Sucks: A criticism of the later Filmation games in the ZX Spectrum era. As one reviewer put it, they "started off as astonishing and ended up as dead boring, without actually decreasing in quality".
- Back then, they traded as "Ultimate Play the Game", and many who bought (or at any rate reviewed) their Commodore64 games dubbed them "Ultimately All the Same".
- They Changed It, Now It Sucks: (the move to Microsoft)
- The change to a more generic logo has also sparked negative reaction from the fanbase.
- Not to mention the exclusive focus on the Kinect...
- The change to a more generic logo has also sparked negative reaction from the fanbase.